Heidi Højmark Helveg

Partner & Attorney
Right to appear before the Danish High Court

Mobil:

+45 30 74 2900

E-mail:

hhh@integralaw.dk

Se profil:

Areas of specialisation:

I specialise in marketing law, intellectual property law and personal data law.

Expertise:

In recent years, I have focused on providing advice relating to marketing law, personal data law and media law, and over the years, I have also gained solid expertise in intellectual property law (especially trademark law and copyright). My focus on marketing law was emphasized when I was appointed member of the Danish Government’s Marketing Law Commission by the end of 2014, upon recommendation by the Association of Danish Law Firms and the Danish Bar and Law Society. I provide advice in relation to contracts and conduct cases in court. In addition, I am very experienced with tasks related to compliance, both in the area of personal data law and marketing law, with a high focus on media’s and advertisers’ processing of personal data as well as the processing of personal data in marketing in general. I often assist businesses with texts and documents for websites with and without e-commerce (e.g. disclaimers, cookie policy, privacy policy/notice, conditions of sale, and terms of use). In the area of media law, I provide advice to businesses and organizations regarding their rights if they have been caught up in the media hype; I have conducted a large case against a tabloid newspaper where my clients (two former hostages) were awarded the largest compensation ever in Denmark for injury caused by the media.

Teaching and memberships:

For a number of years I have been giving lectures and spoken at conferences for trade associations and other fora, including the following:

The Confederation of Danish Industry (topics related to marketing law and personal data law)
The Association of Danish Media: various topics related to marketing law and personal data law
Danish Energy
Danish Building Management Centre, ICT management training: Copyright law for architects
IBA, International Business Academy Kolding: Internet law and general marketing law

I often participate in courses and conferences, legal as well as general commercial ones.

Other qualifications:

Since January 2011, Heidi has been a certified IT Attorney®.
I 2015-2016, Heidi was a member of the Danish Government’s Marketing Law Commission, appointed on recommendation by the Association of Danish Law Firms and the Danish Bar and Law Society.

Languages:

English